49% of marketers set their PPC budgets too low and burn through that money too quickly

5 Tactics to Defend Requests, Add Flexibility, Boost ROI for SEO

Planning a search marketing budget is a challenge. The elastic nature of cost-per-click pricing, plus continual changes in competition levels and the effectiveness of targeted keywords, can overwhelm your best spending expectations.

Don’t miss the five tactics for the budgeting process

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