Biggest Mistakes Made by Social Media Gurus

Think you know what you’re doing every time you engage in social media? Neither do I, and neither do the social media gurus I spoke to about their biggest social networking blunders.

In an effort to learn from others’ mistakes, here’s a list of some all star errors in judgment from some social media all stars.

Respond to all negative comments

Participate in flame wars to increase traffic

Hire a voice talent to read a podcast for you

Send a specially selected mass mailing to your friends

Assume that social media doesn’t exist until you arrive

Post a comment on your own Facebook profile wall

Don’t engage with people who only want to push their own initiative

Over-architect a site with features and content without talking to your customers

Be overly careful about everything you say online

Don’t come to your own defense when people bad mouth you online

Accept friend requests from people you barely know

Stalk people on Facebook

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