he hashtag is a favorite tool of conferences and event organizers, but it’s also a way for Twitter users to organize themselves: if everyone agrees to append a certain hashtag to tweets about a topic, it becomes easier to find that topic in search, and more likely the topic will appear in Twitter’s Trending Topics. So how do you disseminate and make sense of all this hashtag madness? By going through the art of the hashtag step-by-step, of course.
1. Identifying hashtags
For new Twitter users, and even we veterans, figuring out what a specific hashtag is being used for can be a major chore. When a hashtag starts to trend, it gets even more difficult to parse the information stream.
2. Tracking hashtags
One last tip: if you need to track a less popular Twitter hashtag, try setting up a Twilert to get a daily email of the use of a specific hashtag.
3. Using hashtags
If you’re about to put on an event or are looking to take your event to a new level, here are some useful tips for hashtag organization:
– Choose a single hashtag early
– Remind attendees of the hashtag constantly
– Provide a website widgets