When Facebook overhauled its Groups, users responded with a healthy dose of skepticism and a little bit of confusion. Would these new Groups be powerful new social tools, or just another social media distraction to keep track of? Business owners can wonder the same.
Here’s what you need to know about how Groups can be used by your business.
1. Groups Are Made By Users, Not Your Business
2. You Can Market In Groups, But Take It Easy
3. Groups Are Ideal for Internal Communications
4. You Should Get Focused with Groups