QR Codes – How to Build your Perfect Campaign

We’re are all now familiar with the Quick Response or QR Code. They have slowly begun to appear on everything from food cartons to billboards. The rise of mobile apps, as well as social media marketing as a promotional channel, offers a whole new world of opportunity for businesses via this method of ‘tagging’.

These QR tags offer as may uses as people can think of for them, which so far has been plenty. So what have been the most innovative uses and what have we learned to avoid, when using QR tags?

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